As mentioned at the 12/18 ExecuNet meeting in Oakbrook, I came across a very useful article from ExecuNet's "Career Smart Advisor" newsletter.
"When embarking on a job search, executives have numerous decisions to make, but an initial bit of self-reflection is necessary to help plan a course of action. Then, a strategy must be created, one which will help them achieve their career goals.
'One of the most critical areas in marketing is correctly identifying and understanding our potential target audience - those who will be most apt to respond favorably to our message and our product,' says Rick Balsiger, president of Balsiger Partners LLC, a California-based executive search, brand integration and organizational design consultancy."
To continue reading, click the link below to download this inspirational article by Marji McClure...
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